“We simply needed to present again to the neighborhood,” Smektała mentioned. “Give these guys who supported us and gave us confidence one thing so they may really feel the love and the power from us.”
Techland continued to replace the unique “Dying Mild” for six and a half years after its launch. In preparation for the sequel, “Dying Mild 2,” which launched on Feb. 4, the studio already introduced a five-year promise so as to add to the brand new sport’s zombie bashing and parkour.
The primary time round, Techland didn’t plan to maintain publishing common updates. However, by doing so, the studio steadily grew the sport’s fan base; Techland bought extra copies of “Dying Mild” in its fifth 12 months than in its fourth, Smektała mentioned. To this point, the sport has bought greater than 18 million copies. Now, they’re trying to recreate the unique’s industrial success.
“If we add new content material to the sport and if we add it in the way in which we did it with the primary sport … we’re in a position to preserve the gross sales regular for a really lengthy time period,” Smektała mentioned. “We simply see that, if we try this, then you will discover new prospects and broaden the bottom of shoppers, of neighborhood.”
Techland’s five-year highway map is one more iteration of the gaming trade’s live-service mannequin — during which builders promise to construct on video games for years after the titles releases. The updates preserve the wheel turning, Smektała mentioned. Followers come again to play and, in flip, invite their pals to hitch them.
It’s been greater than a month since “Dying Mild 2” first launched. Smektała mentioned Techland have been gathering suggestions from followers — what he calls “a trove of treasure” — for the event workforce to determine the place to take the sport subsequent. The studio has already launched a patch to the sequel that may, amongst different issues, dial up the brutality within the sport. The replace makes it extra doubtless that, for instance, when swinging a weapon, a participant may chop a limb clear off the zombie they’re preventing. It’s precisely the kind of factor gamers have been asking for, Smektała mentioned.
“It was only a matter of accelerating the chance,” Smektała mentioned. “So, this was easy.”
The five-year plan by Techland features a promised assortment of recent weapons, enemies, occasions and paid storylines. However the particulars are solely mapped out by June of this 12 months. Smektała mentioned the studio needs to check out a variety of updates within the first 12 months to see what gamers do or don’t prefer to play. From there, Smektała mentioned, they’ll use the info to tell easy methods to additional evolve the sport.
“We all know the place we wish the sport to be in these 5 years,” Smektała mentioned. “However, after all, in these later years we nonetheless have free slots for issues we’re positive we’ll develop alongside the way in which.”
The most important problem proper now’s discovering the room for all of the content material the studio is planning so as to add, Smektała mentioned. In January, Techland boasted on Twitter that it will take gamers roughly 500 hours to perform each job within the sport. (They later clarified the storyline will solely take 20 hours to finish.) Smektała in contrast including the brand new updates to pouring Coke in a glass that’s already near full; pour an excessive amount of and the soda will find yourself on the desk.
“The factor is that, the reminiscence limits for the variety of objects we will have in our world are already virtually full,” Smektała mentioned. “However, then again, we will additionally do extra optimization proper now. So, that is additionally simpler.”
When requested why Techland determined to vow the studio will assist “Dying Mild for the subsequent 5 years,” Smektała mentioned the workforce needed to indicate potential followers they’re critical about supporting the sport. He is aware of you’ll be able to’t take again a promise like this — particularly with how the Web is these days. Their solely possibility is to make good.
“This isn’t only one date that we go on,” Smektała mentioned. “It’s like a wedding for us.”